Marketing Research      Decision Support      Marketing Consulting

Strategic Metrics Group is a full-service marketing research and strategy firm located in Pittsburgh, Pennsylvania. Specializing in primary consumer research, Strategic Metrics Group has 60 years of experience working with mid-size and large companies both locally and nationally.  Strategic Metrics Group distinguishes itself through creative problem-solving, steadfast client support, and valuable consumer insight.

Strategic Metrics Group, was founded with the mission of providing high quality market research at a reasonable cost to our clients.

We have worked for companies of all sizes. We focus on understanding our clients information needs and where they fit into their organization’s overall plan. We want to provide our clients with information that has an impact.

SMG is comprised of marketing professionals who have been both suppliers and purchasers of market research services so we understand that budget considerations often force business decisions to be made without the kind of insight and market knowledge necessary to be confident.

Our business model emphasizes the importance of front-end project planning, instrument development and data analysis. We are a lean and agile organization.

We specialize in providing sophisticated market insight tools and solutions to clients across a wide variety of industries. If you want more information about how SMG can help your organization to achieve its goals, please contact us at mbrady@strategicmetricsgroup.com